FollowAds is created for both DESKTOP AND MOBILE browsers
with identical objects. Although mobile is growing in importance, this data from one study shows that in all industries the majority of visits are still on desktop. Desktop is and always will be important until the day comes when there is no such thing as a desktop computer. But until then, we still have to strive for building, optimizing and marketing our desktop sites as best as possible.
But mobile is the future. In 2015 mobile ad spending accounts for 49% of digital ad spending, which is only slightly behind the trends of how people are using their devices. These stats also show projections for future growth, which is important as it shows where the market is going. It is clear that mobile is the future, and within 3 years it will come to dominate digital ad spending.